Combustion Media to manage outdoor advertising opportunities in prominent high visibility areas at The Harbor in Rockwall, Texas
DALLAS, TX—January 2009—Combustion Media, Inc. (CMI) announced today that they have been chosen to manage an exclusive outdoor advertising program for The Harbor on Lake Ray Hubbard in Rockwall, Texas. This exclusive high traffic outdoor advertising opportunity consisting of 16 back-lit marquees is located on the main promenade courtyard next to the European style fountain directly in front of the Cinemark theater and is strategically located for high impact exposure.
Advertisers will be able to reach their consumers by leasing promotional space in one of the 30x40 back lit marquees positioned to give maximum exposure to the 35,000 weekly movie goers, shoppers and consumers visiting the Harbor for dinner or a summer concert on the boardwalk. The media lease program will consist of thirteen 4-week periods, which can be leased in larger time blocks for rate discounts. CMI will secure the advertisers, manage print production, install and maintain the marquees and is available for custom design and copywriting if requested.
“The positive impact that an advertiser can experience from advertising in this program can greatly impact the performance of their company”, said Tim McCallum, President and CEO of Combustion Media. “This opportunity is a new media trend for the Rockwall area and should help promote community awareness and stimulate sales for our retailers. We are proud to have the opportunity to be involved with Whittle Development and The Harbor to bring this opportunity to Rockwall.”
“We are very excited to partner with Combustion Media in this new advertising venture. Combustion has shown a creative edge to the posters that has gotten the attention of many of our patrons and retail friends”, said Rob Whittle, President of Whittle Development and The Harbor.
The Harbor, developed by Whittle Development, the City of Rockwall, Rockwall County and Rockwall EDC, features a mile long boardwalk that meanders along the shoreline giving visitors spectacular views of the lake and easy access to trendy, hip shops and upscale eateries. The Harbors Mediterranean architecture with red clay tile roofs is accented with fabulous landscaping doted with fountains and courtyards that are reminiscent of the coastal villages found on the shores of Spain. The Harbor features nine restaurants, ten retail stores, a twelve-screen Cinemark theater with stadium seating and The Hilton Bella Harbor with 231 magnificently designed accommodations and a 25,000 square foot convention center.
Combustion Media, Inc. (CMI) located in Dallas, Texas was founded in 2006 as a full service media agency specializing in the development and sales of in-store and out-of-home media programs. CMI designs media programs for venues utilizing their patented fixtures or can create custom programs consisting of many various advertising medias. For more information on Combustion Media, Inc. visit www.combustionmedia.net or call 1.888.247.3311